What additional exposure will the Sponsor receive from the championship?
Further to the number of direct benefits outlined in the previous section, the championship itself creates a high amount of media exposure.
TV COVERAGE
This year the 206 Super Cup has had dedicated television coverage of every round
(8 rounds in total) both on terrestrial and satellite and each has been repeated
several times including on Saturday mornings when the viewing figures were
approx 500,000.
Press releases of each round where also published in the main Motorsport magazines/newspapers including Motorsport News.
CAR ADVERTISING
BANNERS
The majority of the car can be branded with the logos and colours of the supporting
sponsors, to ensure you gain the maximum possible levels of exposure.
WEBSITES
Scott has his own site - that can be linked to the sponsor and the championship
website and from main Motorsport websites. It contains all the up-to-date news
regarding the rally, plus will also act as vehicle to promote the sponsor and
their support.
There are many rally related websites which are focused on generating high levels of exposure for the Super Cup. The website - www.rallycodriver.co.uk currently generates 2 million 'hits' per month, from people accessing all over the globe.